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Privacy Policy

1. Introduction

This Privacy Policy explains how Missinglinks Enterprises Ltd uses information in connection with this website. We are committed to respecting privacy and operating in line with UK data protection law, including UK GDPR.

2. Who we are

Missinglinks Enterprises Ltd is a UK‑registered company operating a multi‑brand circularity ecosystem, including ProCycle, SAVA, and ReUnity.

3. What data we collect

Our public landing pages do not collect personal data directly from visitors. We do not use contact forms, account registration, or newsletter sign‑ups on this site at this stage.

4. Analytics and usage data

We use privacy‑respecting analytics tools to understand how the site is used and to improve content:

These tools may use cookies or similar technologies to collect anonymised usage data such as pages visited, time on site, device type, and general interaction patterns. We do not use these tools to identify individual visitors or to build personal profiles.

5. Cookies

Cookies and similar technologies may be used for:

You can manage cookies through your browser settings, including blocking or deleting them if you choose.

6. Data sharing

We do not sell or trade personal data. Anonymous analytics data may be processed by third‑party providers such as Google and Microsoft in accordance with their own privacy policies.

7. Data retention

Analytics data is retained only for as long as necessary to understand site performance and improve content. We do not store identifiable personal data from this website.

8. Your rights

If, in future, we collect personal data through forms or other features, visitors will have rights under UK GDPR, including access, correction, deletion, and restriction of processing. Any such changes will be reflected in an updated version of this Privacy Policy.

9. Changes to this Privacy Policy

We may update this Privacy Policy as our ecosystem and website evolve. The latest version will always be available on this page.

10. Contact

For privacy enquiries or questions about this Policy:
info@mlent.co.uk
Missinglinks Enterprises Ltd
71–75 Shelton Street, London WC2H 9JQ
Lambeth, London